A JV giveaway event is a website used by Internet marketers who get together to use their lists to help create the lists of all the marketeers involved. By taking part in such an event each participant has the possibility to increase the size of their own list by capitalizing on the joined power of all the other list builders who are participating.
The way it works is each marketeer of the JV giveaway contributes one or more gifts together with their squeeze pages they will be using to collect new sign-ups. They then agree to email their list of subscribers on launch day promoting the giveaway event and all the free products being given away by other participants.
The single vital factor that will make a JV giveaway event a success for you, would surely be - your gifts. A good JV giveaway event (for you) would be a giveaway event where you built your list of subscribers. For that to take place you want people to sign up for your contributions. Therefore you need your contributions to be engaging for the people that sign up for the event as members.
What are the attributes your offers must have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your offer should not be a worn out eBook from 2002.
3) Substance - Your offer must provide worthwhile, useful information.
4) High quality graphics - People "shop" with their eyes. Create your graphics alluring, delightful to look at and interesting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You basically have to sell your gifts twice:
A. At the gift list - You need a tempting headline (some events limit it to 25 characters) and a concise, attractive copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is similar to sales letter only instead of a "buy now" button you will have a sign up form.
6) Bonuses - You need to (yes, "must" - people have come to anticipate this) have bonuses on the download page. Please, add a few real bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it your own and give more bonuses.
Conclusion
You need good marketing skills for your offers to create the type of results you are looking for. Invest in your offers and your email list will expand.
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